"Marketing is too important to be left to the marketing department."
— David Packard
About Ashley Dreager - Fractional Marketing Consultant, Lake Stevens WA
I HELP GROWING BUSINESSES TURN GOOD MARKETING EFFORTS INTO GREAT RESULTS
I'm Ashley, a fractional marketing consultant and strategist based in Lake Stevens, Washington. I work with established businesses primarily in the Pacific Northwest who already have someone handling their marketing and need strategic direction to make that investment actually pay off.
With a background in leadership and years of experience working directly with small business owners, I understand the gap between "we're marketing" and "our marketing is working." That gap is almost always strategy, not effort.
I don't replace your marketing person. I make them more effective. Through consulting, mentorship, and strategic guidance, I give your team the frameworks, priorities, and expert feedback they need to execute with confidence and drive measurable results.
I work with established businesses generating $300K–$1M annually that have outgrown DIY marketing but aren't ready for, or don't need, a full-time marketing manager. If you have a team member doing the work but missing the strategy, that's exactly where I come in.
The Fractional Advantage
As a fractional director of Marketing, I provide executive-level marketing leadership without the $250K+ annual salary of a full-time hire. This approach gives you:
- Strategic leadership that aligns all marketing activities with business goals
- Focused expertise that directly impacts your bottom line
- Cost-effective solutions with none of the additional expenses of a full-time hire
- Flexibility to scale support as your business grows
Studies show that businesses working with fractional marketing leaders are 36% more likely to meet their strategic goals and see 29% faster revenue growth than those without strategic marketing guidance.
You pay only for the expertise and leadership you need – not for hours filled with admin tasks or meetings. When we take a fractional approach, you maintain maximum value and keep your marketing activities on track toward meaningful results (aka- moving the needle).
Strategy First
Every recommendation I make is rooted in your specific business goals — not generic best practices or trending tactics.
Your Team, Elevated
I build alongside your existing people, sharing knowledge and frameworks that stay in your business long after our engagement ends.
Honest & Direct
I tell you what I actually see — the gaps, the opportunities, and the priorities — without fluff or filler.
Results You Can Measure
We focus on outcomes that move the needle for your business — not vanity metrics.
When I'm not helping clients build stronger marketing systems, you'll find me homeschooling my three daughters, hiking around Lake Stevens, baking, or rowing on Lake Stevens.
We bring core values to every marketing engagement and business relationship. These principles guide how we work and the results we deliver.
Strategy First
Strategy before tactics, always. We don't implement until we know what we're building toward and why it matters for your specific business.
Your Team, Elevated
We work with your people, not around them. The frameworks and knowledge we bring stay in your business long after our engagement ends.
Honest & Direct
You'll always know where you stand. We share what we actually see — gaps, opportunities, and priorities — without softening it into uselessness.
Results You Can Measure
Marketing should move the needle, not just look busy. We prioritize outcomes that connect directly to revenue and growth.
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Take the stress and guesswork out of marketing and start seeing your business grow again.
